Fundraising Pharmacy invites you to join us in Vancouver for the third annual WCFC -- the only award-winning, multi-day, annual professional development opportunity for fundraisers in western Canada.
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Wednesday, May 30 • 1:45pm - 3:15pm
Building a Successful Digital Fundraising Program | MasterClass part 3 FILLING

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Digital fundraising is the fastest growing area of our sector. But many organisations and fundraisers are struggling to reach their full digital fundraising potential. Even more struggle just to get started.

Jon R. Lloyd has built some of the most successful digital programs on the planet for organisations like SumOfUs and the Mozilla Foundation. He’s here to help! This full-day MasterClass will take you through the process of building a Digital Fundraising Program based on best practices and prepare you for success. Special MasterClass guest, Ryann Miller, has been doing digital fundraising for 13 years, and focusing on digital acquisition and multichannel donor conversion, email best practices and advocacy and fundraising's beautiful but (oddly) secret love affair for 8 years. Lately, she's super focused on the of role digital as a strategy in organizations, and the risks and opportunities for Canadian orgs specifically.  She will contribute to this exciting day of learning and offer an expert Canadian perspective on digital fundraising success.
You’ll start the day with Jon and Ryann guiding you to create a strategy for your Digital Fundraising Program. In the afternoon, you’ll focus on tactics and practical application of your strategy so you can get the results you need to fuel your organisation’s mission.

This intense day will be filled with hands-on learning exercises to give you a chance to apply the instructional part of the MasterClass, even before you head back to the office! You’ll leave the day equipped to improve (or launch) your Digital Fundraising Program and ready to bask in admiration from your boss, your board and your donors.

avatar for Jon Lloyd

Jon Lloyd

Head of European Campaigns, Mozilla
One of the world’s top digital fundraising and campaigning experts, Jon has a deep background in fundraising and marketing. He has honed his craft in digital-first organisations including SumOfUs.org and Mozilla Foundation.He’s passionate about sharing his knowledge with as many... Read More →
avatar for Ryann Miller

Ryann Miller

Director of Partnerships, Grassriots
Hi I'm Ryann Miller, Director of Partnership at Grassriots, a global strategic and creative agency based in Toronto, that serves the social profit sector.I help social profits use digital and integrated strategies for fundraising, marketing, advocacy and engagement. I've been doing... Read More →

Wednesday May 30, 2018 1:45pm - 3:15pm PDT
Ray Whittick Lounge | HR MacMillan Space Centre